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var(--line);display:flex;align-items:center;justify-content:space-between;gap:20px}footer>span,footer>a:last-child{font-size:10px;letter-spacing:.8px;color:var(--muted)}.modal-open{overflow:hidden}#case-dialog{width:min(1320px,96vw);max-width:96vw;height:94dvh;max-height:94dvh}#proof-dialog{width:min(1320px,96vw);max-width:96vw;max-height:94dvh}.modal-bar{position:sticky;top:0;z-index:3;background:var(--ink);height:65px;padding:0 30px;display:flex;align-items:center;justify-content:space-between;border-bottom:1px solid var(--line);font-size:11px;letter-spacing:1px}.close{background:none;border:0;color:var(--paper);font-size:13px;padding:12px 0 12px 20px;display:flex;gap:20px;align-items:center}.close span{font-size:28px}.case-detail-top{padding:65px 6vw 45px}.case-detail-top h2{font-size:clamp(50px,6vw,95px);font-weight:400;letter-spacing:-.055em;line-height:1;margin:22px 0 40px}.case-detail-headline{display:grid;grid-template-columns:1fr 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.small-note{font-size:13px;max-width:500px}.case-proofs{display:grid;grid-template-columns:1fr 1.1fr;gap:60px;padding:60px 6vw;background:var(--yellow);color:var(--ink)}.case-proofs h3{font-size:70px;line-height:.98;font-weight:400;letter-spacing:-4px;margin:25px 0}.case-end{display:flex;justify-content:space-between;padding:30px 6vw 45px;gap:30px}.proof-dialog-grid{display:grid;grid-template-columns:1.1fr 1fr;min-height:600px}.proof-media{background:#070806;position:relative;min-height:550px;display:flex;align-items:center;justify-content:center;overflow:auto}.proof-media>video{max-height:75dvh;object-fit:contain;width:100%;height:100%;min-height:400px}.proof-image{object-fit:contain;max-height:75dvh;max-width:100%;width:auto;height:auto}.proof-context{padding:45px 40px;display:flex;flex-direction:column}.proof-type{font-size:11px;letter-spacing:1.2px;color:var(--yellow)}.proof-context h2{font-size:42px;line-height:1.04;letter-spacing:-1.5px;font-weight:400;margin:30px 0}.proof-summary{font-size:20px;line-height:1.5}.proof-context dl{border-top:1px solid var(--line);margin-top:25px;padding-top:22px}.proof-context dt{font-size:10px;letter-spacing:1px;color:var(--muted);margin-bottom:7px}.proof-context dd{margin:0 0 20px;font-size:14px;line-height:1.5}.proof-note{font-size:13px;line-height:1.7;color:var(--muted)}.proof-signature{font-size:10px;letter-spacing:1.5px;color:var(--yellow);margin-top:auto;padding-top:25px}.zoom-toggle{position:absolute;bottom:12px;right:15px;background:var(--paper);color:var(--ink);border:0;padding:12px;font-size:12px}.proof-media.zoomed{display:block}.proof-media.zoomed .proof-image{max-width:none;max-height:none;width:120%;height:auto}.proof-media.zoomed .zoom-toggle{position:sticky;bottom:12px;left:15px}.compare{width:100%;height:100%;display:flex;flex-direction:column;align-items:center}.compare-tabs{display:flex;width:100%;padding:16px;gap:8px}.compare-tabs button{flex:1;background:none;color:var(--paper);border:1px solid var(--line);padding:12px;font-size:13px}.compare-tabs button.selected{background:var(--yellow);color:var(--ink);border-color:var(--yellow)}.compare img{max-height:60dvh;object-fit:contain}.compare>span{font-size:10px;letter-spacing:.5px;padding:20px;text-align:center}.reveal{transition:opacity .7s,transform .7s}.reveal:not(.seen){opacity:.85;transform:translateY(15px)}
@media(min-width:1600px){.section,.hero{padding-left:max(4.5vw,calc((100vw - 1600px)/2));padding-right:max(4.5vw,calc((100vw - 1600px)/2))}.hero-strip figure{height:300px}}
@media(max-width:1000px){.case-image{height:430px}.case-card.salles .case-image,.case-card.lucca .case-image{height:350px}.case-card.maruga .case-image{height:430px}.story-image{height:340px}.inside-heading{gap:30px}.inside-grid{grid-template-columns:repeat(3,1fr)}.inside-card{height:330px}.leader-grid{gap:5vw}.leader-image{height:650px}.brand-visual{height:700px}.proof-context{padding:30px}.proof-context h2{font-size:34px}.proof-dialog-grid{min-height:520px}.proof-media{min-height:450px}}
@media(max-width:700px){.section{padding:65px 6vw}.eyebrow{font-size:10px;letter-spacing:.8px}.eyebrow>span:last-child{max-width:45%;text-align:right}.section h2{font-size:43px}.numbers-intro{display:block;margin:35px 0}.numbers-intro p{width:auto;font-size:16px;margin-top:25px}.numbers-intro p br{display:none}.numbers-grid{grid-template-columns:1fr 1fr}.numbers-grid>div{padding:25px 10px 25px 0;gap:13px}.numbers-grid>div:not(:first-child){padding-left:20px}.numbers-grid>div:nth-child(2){border:0}.numbers-grid>div:last-child{grid-column:span 2;border-top:1px solid #bbbdb3;padding-left:0;display:flex;flex-direction:row;align-items:center;gap:24px}.numbers-grid strong{font-size:72px}.numbers-grid>div:last-child>span{max-width:150px}.numbers-grid>div>span{font-size:12px;line-height:1.5}.number-footer{display:block}.number-footer details{text-align:left;margin-top:18px}.section-title{margin:40px 0 30px;gap:20px}.section-title p{font-size:14px;width:40%}.case-grid{grid-template-columns:1fr;gap:40px}.case-card.salles{padding-top:0}.case-image,.case-card.salles .case-image,.case-card.lucca .case-image,.case-card.maruga .case-image{height:420px}.case-caption{font-size:20px;left:20px;bottom:20px}.case-caption-bottom h3{font-size:29px}.case-caption-bottom small{font-size:9px}.case-caption-bottom>span{font-size:10px}.proof-head{display:block;margin:40px 0 30px}.proof-head h2{font-size:105px;letter-spacing:-8px}.proof-head>div{width:auto;display:flex;gap:20px;align-items:center;justify-content:space-between;margin-top:25px}.proof-head p{font-size:24px}.proof-description{font-size:12px;max-width:160px}.proof-feature{grid-template-columns:1fr;gap:28px;padding-top:30px}.proof-row{font-size:16px;padding:20px 0}.story-grid{display:flex;overflow-x:auto;scroll-snap-type:x mandatory;gap:18px;padding-bottom:20px}.story{min-width:78%;scroll-snap-align:start}.story-image{height:390px}.brand-section{grid-template-columns:1fr}.brand-visual{height:440px}.brand-copy{padding:45px 6vw 55px}.brand-copy h2{font-size:53px;margin:35px 0 20px}.brand-copy p{font-size:16px}.brand-copy .small-note{margin-top:20px}.inside-heading{display:block;margin:40px 0 30px}.inside-heading p{max-width:100%;font-size:16px}.inside-grid{grid-template-columns:1fr 1fr;gap:12px}.inside-card{height:270px}.inside-card:first-child{grid-column:span 2;height:380px}.inside-label{padding:45px 14px 18px;font-size:13px;gap:12px}.leader-grid{grid-template-columns:1fr;margin-top:35px;gap:35px}.leader-image{height:450px}.leader-copy h2{font-size:70px}.leader-copy .leader-statement{font-size:25px}.leader-copy>p{font-size:16px}.cap-grid{grid-template-columns:1fr;gap:30px;margin-top:35px}.cap-grid>div>p{font-size:16px;margin-top:23px}.cap-list summary h3{font-size:26px}.client-names{grid-template-columns:1fr 1fr;gap:35px 15px;margin:45px 0 30px}.client-names>span{font-size:19px}.final-cta h2{font-size:clamp(46px,11vw,77px);margin:45px 0 35px}.cta-button{max-width:100%;font-size:17px}footer{margin:0 6vw;flex-wrap:wrap;padding:30px 0;gap:25px}footer>span{order:3;width:100%;font-size:9px}.proof-dialog-grid{grid-template-columns:1fr;min-height:0}.proof-media{min-height:300px}.proof-media>video{height:55dvh;min-height:300px;max-height:60dvh}.proof-image{max-height:65dvh}.proof-context{padding:30px 24px}.proof-context h2{font-size:35px}.proof-summary{font-size:18px}.proof-note{font-size:14px}#proof-dialog,#case-dialog{width:100vw;max-width:100vw;height:100dvh;max-height:100dvh;margin:0;border:0}.modal-bar{padding:0 20px;height:62px;font-size:10px}.case-detail-top{padding:38px 6vw 30px}.case-detail-top h2{font-size:49px;margin:22px 0 30px}.case-detail-headline{grid-template-columns:1fr;gap:20px}.case-detail-headline h3{font-size:33px}.case-detail-headline p{font-size:16px}.case-detail-visual{height:380px}.case-body{grid-template-columns:1fr;gap:25px;padding:40px 6vw}.case-body p{font-size:17px}.case-result{padding:40px 6vw}.case-result h3{font-size:48px}.case-result p{font-size:16px}.case-proofs{grid-template-columns:1fr;gap:10px;padding:40px 6vw}.case-proofs h3{font-size:58px}.case-proofs h3 br{display:none}.case-end{display:block;padding:20px 6vw 40px}.case-end button{width:100%;margin-top:12px}.compare img{max-height:52dvh}}

.menu-toggle{display:none}#mobile-menu[hidden]{display:none}.proof-row small,.proof-type,.case-caption-bottom small,.leader-role,.proof-context dt,.proof-signature,.modal-bar,.case-detail-visual>span,.brand-visual>span,.hero-strip figcaption{font-size:12px}.case-caption-bottom>span{font-size:12px}.hero-bottom{font-size:12px}.small-note{opacity:.8}.proof-section button:focus-visible,.case-proofs button:focus-visible,.capabilities summary:focus-visible,.numbers summary:focus-visible{outline:2px solid #111;outline-offset:5px}.cap-list summary:focus-visible{outline:2px solid #111;outline-offset:3px}
@media(max-width:700px){.menu-toggle{display:block;background:none;border:0;color:var(--paper);padding:12px 4px;font-size:12px}.contact{font-size:12px}.brand span{margin-left:6px}.brand{font-size:25px}#mobile-menu:not([hidden]){position:absolute;left:0;right:0;top:75px;background:var(--ink);display:flex;flex-direction:column;gap:0;padding:12px 6vw 22px;border-bottom:1px solid var(--line);box-shadow:0 20px 40px #0007}#mobile-menu a{padding:13px 0;border-bottom:1px solid var(--line);font-size:16px}.eyebrow,.hero-top,.hero-strip figcaption,.hero-bottom,.case-caption-bottom small,.case-caption-bottom>span,.proof-row small,.modal-bar,.inside-index{font-size:12px;letter-spacing:.4px}.hero-top{gap:15px}.hero-top>span:last-child{text-align:right}.hero-bottom{align-items:start}.hero-bottom>span{max-width:50%}.hero-bottom button{font-size:12px}.case-caption-bottom{align-items:center}.case-caption-bottom>span{white-space:nowrap}.proof-head h2{font-size:clamp(80px,25vw,120px)}.client-names>span{overflow-wrap:anywhere}.proof-context dd{font-size:14px}.leader-experience span{font-size:14px}.leader-play{font-size:12px}.compare>span{font-size:12px}.compare-tabs button{min-height:44px}.zoom-toggle{font-size:14px}.number-footer{font-size:13px}footer>span,footer>a:last-child{font-size:12px;line-height:1.6}}
/* Segunda edição: evidências visuais e direção editorial. */
.proof-feature{display:block}.proof-message{display:none}.proof-list{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}.proof-row.proof-card{padding:0;display:block;border:0;text-align:left;background:transparent;min-width:0}.proof-preview{height:260px;position:relative;overflow:hidden;background:#191a17}.proof-preview img{width:100%;height:100%;object-fit:cover;transition:transform .65s}.proof-card:hover img{transform:scale(1.045)}.proof-preview:after,.story-image:after{content:"";position:absolute;inset:0;background:linear-gradient(0deg,rgba(0,0,0,.85),transparent 80%);pointer-events:none}.cover-copy{position:absolute;bottom:24px;left:24px;right:24px;color:white;z-index:2;display:flex;flex-direction:column;gap:8px}.cover-copy small{text-transform:uppercase;font-size:12px;letter-spacing:.1em;color:#ffe500}.cover-copy strong{font-size:25px;line-height:1.05;font-weight:700;max-width:90%}.cover-copy>span{font-size:14px}.proof-play{position:absolute;right:18px;top:18px;border:1px solid #fff8;color:white;border-radius:50%;width:42px;height:42px;display:grid;place-items:center;z-index:2}.proof-card-caption{display:flex!important;align-items:start!important;gap:12px;justify-content:space-between;padding:17px 0;border-bottom:1px solid #1115}.proof-card-caption small{font-size:11px!important;max-width:45%}.proof-card-caption b{font-size:13px;font-weight:500}.proof-list>.small-note{grid-column:1/-1}.case-promise{padding:24px 0 10px;border-top:1px solid #ffffff25;margin-top:20px}.case-promise strong{font-size:26px;font-weight:500}.case-promise p{font-size:14px;color:#aaa;max-width:390px;line-height:1.5;margin:12px 0 22px}.case-promise>span{font-size:13px;color:#ffe500}.story .play{top:22px;right:22px;left:auto;bottom:auto;transform:none;width:46px;height:46px;z-index:3;font-size:23px}.story-image .cover-copy strong{font-size:44px}.story-duration{z-index:3;top:28px;left:24px;bottom:auto;right:auto}.inside-cinema{display:grid;grid-template-columns:1fr 1.2fr;gap:24px;margin-top:55px}.cinema-photo{position:relative;min-height:620px}.cinema-photo img{width:100%;height:100%;position:absolute;object-fit:cover}.cinema-photo>span{position:absolute;bottom:24px;left:24px;color:white;font-size:15px;letter-spacing:.12em}.inside-cinema .inside-grid{display:grid;grid-template-columns:1fr 1fr;margin:0;gap:24px}.inside-cinema .inside-card:first-child{grid-column:1/-1}.inside-cinema .inside-card{aspect-ratio:auto;min-height:300px}.event-strip{margin-top:24px;width:100%;height:390px;display:grid;grid-template-columns:1fr 1.2fr;text-align:left;background:#20211d;color:white;padding:0;border:0;overflow:hidden}.event-strip img{width:100%;height:390px;object-fit:cover;object-position:50% 35%}.event-strip>span{padding:48px;display:flex;flex-direction:column;justify-content:space-between}.event-strip small{font-size:12px;color:#ffe500;letter-spacing:.12em}.event-strip strong{font-size:clamp(28px,3.5vw,52px);font-weight:500;line-height:1.05}.event-strip b{font-size:14px;font-weight:400}.leader-image img{object-position:50% 50%}.case-proofs>div:last-child{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:20px}.case-proofs .proof-card-caption{border-color:#ffffff30}.case-proofs .proof-preview{height:250px}.article-link{display:flex;justify-content:space-between;gap:20px;padding:35px 0;border-top:1px solid #ffffff30;font-size:23px;align-items:center}.article-link span{font-size:12px;color:#ffe500;white-space:nowrap}.next-proof{margin-top:25px;padding:16px 20px;background:#ffe500;color:#111;border:0;font-size:15px;cursor:pointer}.journal-teaser{background:#f4f4ee;color:#111}.journal-home-grid{display:grid;grid-template-columns:1.2fr 1fr;gap:40px}.journal-home-grid img{width:100%;height:370px;object-fit:cover;margin-bottom:20px}.journal-home-grid small{font-size:12px;letter-spacing:.1em}.journal-home-grid h3{font-size:32px;line-height:1.1;max-width:530px;margin-top:15px}.client-names{display:grid;grid-template-columns:repeat(4,1fr);gap:0}.client-names>span{border:1px solid #ffffff20;min-height:130px;display:flex;align-items:center;justify-content:center;font-size:20px;padding:20px;text-align:center}.proof-head h2{font-size:clamp(70px,13vw,190px)}
@media(max-width:1000px){header nav[aria-label=Principal]{gap:15px;font-size:12px}.proof-list{grid-template-columns:repeat(2,minmax(0,1fr))}.inside-cinema{grid-template-columns:1fr 1fr}.inside-cinema .inside-grid{display:flex;flex-direction:column}.inside-cinema .inside-card{min-height:210px}.event-strip>span{padding:30px}.client-names{grid-template-columns:repeat(2,1fr)}}
@media(max-width:600px){.proof-list{gap:22px 12px}.proof-preview{height:230px}.cover-copy{left:15px;right:15px;bottom:18px}.cover-copy strong{font-size:20px}.cover-copy small{font-size:10px}.proof-card-caption{flex-direction:column}.proof-card-caption small{max-width:100%}.proof-card-caption b{font-size:12px}.inside-cinema{grid-template-columns:1fr}.cinema-photo{min-height:480px}.inside-cinema .inside-grid{display:grid;grid-template-columns:1fr 1fr;gap:12px}.inside-cinema .inside-card{min-height:230px}.inside-label{font-size:18px}.event-strip{height:auto;grid-template-columns:1fr}.event-strip img{height:260px}.event-strip>span{gap:26px}.case-proofs>div:last-child{gap:12px}.case-proofs .proof-preview{height:230px}.case-promise strong{font-size:23px}.article-link{font-size:20px;align-items:start;flex-direction:column}.journal-home-grid{grid-template-columns:1fr}.journal-home-grid img{height:320px}.journal-home-grid h3{font-size:28px}.client-names>span{font-size:16px;padding:15px;min-height:100px}.story-image .cover-copy strong{font-size:40px}.final-cta .cta-button{font-size:15px}}

.inside-card video{width:100%;height:100%;object-fit:cover;position:absolute;inset:0}.inside-card{position:relative}.inside-label,.inside-index{z-index:2}.proof-preview img{object-position:center 35%}

/* Focal points for the supplied editorial video covers. */
.case-card.emagre img{object-position:50% 56%}.case-card.salles img{object-position:50% 47%}.case-card.maruga img{object-position:50% 48%}.story[data-proof="salles-film"] img{object-position:50% 43%}.proof-card[data-proof="emagre-action"] img{object-position:50% 58%}.proof-card[data-proof="salles-film"] img{object-position:50% 43%}.proof-card[data-proof="maruga-strategy"] img{object-position:50% 48%}